Audit
Audit the current CRM flow
Review how leads or clients enter the business, what happens next, who follows up, and where status becomes unclear.
- Confirm
- What is the operation trying to achieve, and where does the current path lose clarity?
- Decision
- Define the first bottleneck, required visibility, and the smallest useful scope.
- Risk reduced
- Building automation around an incomplete process or the wrong operating problem.
- Ready to continue when
- Goals, owners, tools, constraints, and success criteria are clear enough to map.
- Lead sources
- Current CRM structure
- Manual follow-up steps
- Status visibility gaps
- Goal
- Business outcome and success criteria
- Operation
- Current steps, tools, data, and owners
- Friction
- Bottlenecks, manual work, and dependencies
- Boundary
- Constraints and the first useful scope
Practical meaningExample structure—not a completed client document or discovery record.
Current-state notes that define what the system needs to prove later.

